Case Study 1 Internal Trade\displaystyle{V}{i}{s}{h}{a}{l}{M}{e}{g}{a}{M}{a}{r}{t}{i}{s}{I}{n}{d}{i}{a}'{s}{l}{a}{r}\ge{s}{t}{F}{a}{s}{h}{i}{o}{n}-\le{d}{h}{y}{p}{e}{r}{m}{a}{r}{k}{e}{t}{c}{h}{a}\in{w}{i}{t}{h}{a}{f}\infty{t}{p}{r}\int{o}{f}{o}{v}{e}{r}{204}{s}\to{r}{e}{s},{c}{u}\mu{l}{a}{t}{i}{v}{e}{t}{r}{a}{d}\in{g}{a}{r}{e}{a}\in{e}{x}{c}{e}{s}{s}{o}{f}{3}{m}{i}{l}{l}{i}{o}{n}\boxempty{f}{e}{e}{t},\in{o}{v}{e}{r}{110}{c}{i}{t}{i}{e}{s}{\quad\text{and}\quad}\to{w}{n}{s}{a}{c}{r}{o}{s}{s}{I}{n}{d}{i}{a}.Vishal is sharply focused at the needs of consumers in Apparel, General Merchandise, Grocery and Personal Care in Tier-1, Tier-2 and Tier-3 cities and towns and is dedicated to offer the best value and choice to its millions of customers.$Vishaloffersc\le arlyd\iff erentiatedvalue\to cus\to mers\in thefollow\in g\prod uctcateg\text{or}iesf\text{or}whichithasthreedepartments.$(a) Fashion: Fresh, trendy and affordable fashion comprising latest Apparel, Footwear & Lifestyle accessories collection across Men's, Women's & Kid's.\displaystyle{\left({b}\right)}{G}{e}\ne{r}{a}{l}{M}{e}{r}{c}{h}{\quad\text{and}\quad}{i}{s}{e}:{C}{a}{t}{e}{r}\in{g}\to{a}{l}{l}{t}{h}{e}{h}{o}{u}{s}{e}{h}{o}{l}{d}\ne{e}{d}{s}{s}{u}{c}{h}{a}{s}{K}{i}{t}{c}{h}{e}{n}-{w}{a}{r}{e},{H}{o}{m}{e}{F}{u}{r}{n}{i}{s}{h}\in{g}{s},{L}{u}{g}{g}{a}\ge&{T}{r}{a}{v}{e}{l}{A}{\mathcal{{e}}}{s}{s}{\quad\text{or}\quad}{i}{e}{s},{H}{o}{m}\frac{{e}}{{K}}{i}{t}{c}{h}{e}{n}{A}{p}{p}{l}{i}{a}{n}{c}{e}{s},{T}{o}{y}{s}&{S}{p}{\quad\text{or}\quad}{t}{s}{e}{t}{c}.{a}{t}{b}{e}{s}{t}{p}{r}{i}{c}{e}{s}(c) Grocery and Household Needs: Catering to all daily needs with an extensive Grocery & Staples, Packed Food, Branded Personal Care and Household Needs products.  \displaystyle{Q}{.4}{M}{e}{n}{t}{i}{o}{n}{t}{w}{o}{d}{e}{m}{e}{r}{i}{t}{s}{o}{f}{t}{h}{e}{t}{y}{p}{e}{o}{f}{l}{a}{r}\ge{s}{c}{a}\le{r}\eta{i}{l}{t}{r}{a}{d}{e}{i}{d}{e}{n}{t}{\quad\text{if}\quad}{i}{e}{d}\in{p}{a}{r}{t}{I}.

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